Other Windows

'Pimps Don't Cry'
The song, which appears in the motion picture The Other Guys, was so popular amongst the audience that it is now actually available to download on iTunes. Even though the song was only a short snippet in the film, Cee Lo Green and Eva Mendes teamed up and produced an official single selling at £0.79p a copy and was released on 3rd August 2010. The single has surprisingly proved popular and has therefore generated more money alongside the film, and at the same time, increased publicity of The Other Guys. Here is a clip from the film, showing Eva Mendes singing to her 'husband' Will Ferrell:



DVD/Blu-Ray/Download/Online Rental
Copies of the film are available to purchase in any form, whether it be a hard copy or a download from iTunes (There is even a HD option), or even to rent from an online distributor such as Netflix. All these windows will carry on generating money up to years after the film's ending date to be shown in the cinema, and is where a lot of film's make the most of their profits.
DVD sales for The Other Guys were impressive as 2,111,507 units were sold, resulting in $36,297,562 in consumer spends from DVD and Blu-Ray alone.

Sequel?
In the extended DVD edition, the film concludes with a second cameo appearance by Jeter, now homeless, who hands Terry and Allen a manilla folder containing details on "Their next case", seemingly setting up a sequel. Also, director Adam McKay stated in an interview with MTV that if the film does a good job at the box office and a fan base grows, then a sequel could be possible. There is every possibility that there could be an 'The Other Guys 2', opening more windows for the first edition of the film, as people who are interested in the second movie will watch the first one in order to follow the storyline.